BBA (AI and Data Science)

Course ID
BBA (AI and Data Science)

BBA (AI and Data Science) is a distinguished course, specifically designed for students looking to elevate their learning experience. This course attracts the best of students, having an eligibility criterion of securing a minimum of 80% marks in Mathematics in the Intermediate or Plus Two level.


This course not only aids students in shaping a successful career in the Machine Learning and Artificial Intelligence (AI) industry but it also helps them understand the demands faced by professionals in the field of Data Analytics. In today’s virtual age, the application of AI and Data Science is critical as these are skills needed to create Artificial Intelligence technologies which include expertise in areas like Neural Networks, Deep Learning, and Machine Learning. The course makes a student a sought-after Specialist in the global job market and also prepares the groundwork for higher studies.


Students who are opting for BBA (AI and Data Science) will be guided to complete the following courses on the Coursera platform:

Course: AI for Everyone by Deep Learning.AI
Specialization: AI Foundations for Everyone by IBM
Professional Certificate: Applied AI by IBM

Specialization: Introduction to Data Science by IBM
Professional Certificate: Data Science by IBM

Once the students complete these courses, they will get two professional certifications from IBM; one for Artificial Intelligence and the other in Data Science. These certificates are globally recognised and highly valued by the top MNCs. Both subjects are in high demand and are highly valued across the world. Depending upon the students’ interest, they can pursue as many certificate courses as possible on the Coursera platform without having to pay anything extra.

Program Structure for Three years full time class room based curriculum.

I Year
Semester I

  • English
  • Second Language
  • Environmental Science
  • Principles of Management
  • Basics of Marketing
  • Business Economics
Semester II

  • English
  • Second Language
  • Basic Computer Skills
  • Organizational Behaviour
  • Business Statistics
  • Financial Accounting
II Year
Semester III

  • English
  • Second Language
  • Personality Development
  • Basic Quality Management
  • Human Resource Management
  • Information Technology
  • Financial Management
Semester IV

  • English
  • Second Language
  • Business Correspondence and Communication
  • Start-Up Management
  • Business Law and Ethics
  • Market Research
  • Management Science
III Year
Semester V

  • Practice of General Insurance
  • Cost Accounting
  • Business Law
  • Banking Theory & Practice
  • Computerised Accounting
  • Generic Elective – I
  • Brand Management
  • Media Research & Planning
Semester VI

  • Regulation of Insurance Business
  • Managerial Accounting
  • Company Law
  • Financial Institutions & Markets
  • Commerce Lab
  • Copy Writing of Management
  • Generic Elective – II
Course Downloads:

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